top of page
Cash Flow
Business
WHAT IS IT?
Cash flow is the movement of money into and out of a business over time.
IN PLAIN ENGLISH
It is about when money actually comes in and when it has to go out.
SIMPLE EXAMPLE
A business can make a sale today but not receive the cash for 30 days, while wages and suppliers may need paying sooner.
WHY DOES IT MATTER
Cash timing matters because a profitable business can still face pressure if money arrives later than bills need to be paid.
THE ROCKET TEST
Cash flow is about the timing of money coming in and going out.
SEE IT IN ACTION
READ MORE
bottom of page